So, here’s the thing…
Photographers are a funny bunch. We carry around huge egos and we love to make sure that other photographers know how they “should” be doing things. We like to think that we are pretty cool, being arty farty creative types and all, and quite often this leads to us thinking that others are “not so cool”.
Cue a not so nice level of pretentiousness not long after the inception of digital photography. And with it, came the term “Shoot and Burn”. Many of “us” decided that our clients should be required to purchase only printed products from us, just as they did back in the “good ole days” of film photography. Those who offered digital files were considered to be “cowboys” and “cheap and nasty”.
But why, you ask? Simply put, it was because they “had no pride in their work” as they would “shoot” and “burn” their images to CD and pass them onto clients, in a way that was considered to be unfinished and unpolished by those “in the know”.